The Bookkeepers' Collective shows you
how to go from Underpaid Bookkeeper to
Highly Valued Virtual Finance Director

Lead your Business, Charge More, Earn More.

Built by bookkeepers who have been where you are right now and understand exactly why
you need this business to work.

  • Practice Foundations

    A six-hour foundational training that will ensure you have the fundamentals right, so you can grow. Value £495.

  • Success Programme

    Price, Market and Sell a service you feel great about, build your team, systems and achieve your financial goals. Value £2,000.

  • Live Training

    Get Support and Stay up to Date with live training every week. Pricing, Marketing, Management and more. Value £1,188.

What People Are Saying

Profitable from Month Two!

Tori

I've received the advice and support to be able to leave my employment and start my business; that wouldn't have happened without Jo and Zoe. My business has been profitable from the second month of setting up, and it keeps growing steadily. I wouldn't have been able to do any of this without Jo, Zoe and everyone in the 6FB.

The best way to run a practice

Gillian

I've greatly appreciated being shown the best way to run a bookkeeping practice, the software and tools to make it happen.

Tripled my income

Emma

This membership is full of people doing amazing things and all willing to help each other. I really enjoy the marketing and practice management sessions, but love that there are sessions for everyone at different parts of their journey. As for the best part of working with Jo and Zoe? Growing a team, tripling my income, meeting a whole community of powerhouse women, take your pick!

£50k in 12 Months

Nadia

This Membership is Amazing. All of it. I've grown from £0 to 50k per year in 12 months, I've replaced my income and some!

Steph

The contacts I have made through the group has helped me to learn more, grow my business and increase my profit.

Ready for Growth

Hayley

Supportive, approachable and full of great advice. The membership came to me at a point when I wasn't sure where to take my business and it helped me ensure I had great foundations in place ready for growth.

I wish I had joined Sooner!

Hayleigh

Since joining, my business has grown from strength to strength. My team work so well with each other allowing me to focus on working on the business. We have implemented some great software into the business which I never knew existed until I joined. Amazing! I wish I had joined sooner.

Just do it!

Jane

If you are sitting on the fence about joining, just do it! You wont be disappointed. I procrastinated for ages thinking I wasn't 'good enough' to join. The biggest thing which has changed for me since joining is my mindset on pricing, Jo & Zoe have made me see my worth and the value I bring as a bookkeeper. The group itself is the most friendliest group of bookkeepers/Accountants, they have your back & no question is a silly question, I could go on for ages how fantastic it is, just do it, it will be the best investment you will make for your journey as bookkeeper/accountant.

Highly Recommended

Lucy

Being part of the community has given me the confidence to change and grow my business that I wouldn't have imagined when LMN Bookkeeping Plus Ltd first started. Having a community of like minded bookkeepers and accountants has given me the positive encouragement I have needed to grow.

Everything You Get Inside The Bookkeepers' Collective

Here are all the products that are included when you join us.

All this for just £199+VAT per month. 12 Months Minimum Subscription.

View all

PLUS

12 Months of Support from The Success Lounge

Value £99+VAT p/m

Join the EXCLUSIVE Members' Only Facebook Community, The Success Lounge to ask your questions and get support around the clock. 

Plus, join live sessions that cover everything from Practice Management to Pricing and AML to Sales. The Success Lounge includes up to 14 hours of live support each and every month, giving you time with Jo, Zoe and their team of Ambassadors.

Inside Our Programmes

This is what it's like to join one of our sessions

This isn't just business training. This is also a personal development toolkit that will change how you see yourself and your ability in business.

We'll give you the confidence and know-how to deliver more, charge more, and earn more for yourself and your family.

Subscribe to All Courses and All Live Trainings for Just £199+VAT Per Month.
Minimum 12 Month Subscription.

Testimonials

Doubled my turnover

Kim

This has hugely accelerated my business progress. I have over doubled my turnover this year already.

My revenue has doubled in 3 months

Fiona

The support from the membership transformed my business in such a short space of time! In 3 months my revenue doubled and was 80% of the target I’d set myself for the end of the financial year. My onboarding process has improved and I'm now streamlining the different software I use.

My turnover has increased by 40%

Alison

Since joining the programme, my turnover has increased by 40%. I have also stepped up my social media presence and addressed my pricing. I'm now more confident and less likely to put up with clients that don't align with my values and goals.

Additional £32k of recurring revenue

Steph

I've been in business for 3.5 years. In less than a month of joining, I'd got an additional £32k of recurring revenue. The support and knowledge is amazing!

Here's just some of what you get when you join The Bookkeepers' Collective

Practice Foundations

Formerly The Bookkeepers' Startup Programme

Learn the essentials to set your practice up for success. Step-by-step training to ensure your business foundations are fit for growth.

- Business structure
- License, insurance and contracts
- Bookkeeping services
- Software
- Finding your first clients
- Sales calls and pricing
- CPD accredited training

Value £495+VAT

Success Programme

6-Module CPD Accredited Training

The ultimate business growth course for bookkeepers. Proven pricing, marketing, and sales strategies that enable you to charge what you’re worth and achieve financial freedom.

- Goal setting
- Ideal client and services
- Pricing, sales and onboarding
- Marketing your practice
- Managing your practice
- Growing your practice

Value £2,000+VAT

Professional Pricing Programme

Price Your Services with Confidence

Everything you need to understand about pricing techniques, pricing psychology and pricing the value of your expertise. This programme will give you the frameworks to price from multiple angles and strategies to price for your impact so you can build and price a Gold Standard Services clients will be queuing up to invest in.

Value £799+VAT

Personal Brand Brilliance

Finding Clients for your Business

The exact steps to build a powerful brand that resonates, engages, and sells. Learn how to strategically create content, leverage podcasts, optimise your social media presence, and tap into traditional media opportunities.

- Podcast and Video
- Blogging and SEO
- Writing for Social Media
- LinkedIn
- Facebook
- Lead Magnets
- Quizzes and Scorecards
- Press and TV
- Speaking and Awards

Value £1,245+VAT

Selling Services

From Enquiry to Onboarding

The exact steps to turn prospects into paying customers and keen referrers. We cover: - Selling Packaged Services
- Preparing for a Sales Call
- Building Rapport
- Asking the Right Questions
- Stating the Price
- Ending the Sales Call
- Following Up
- Onboarding

Value £499+VAT

The Success Lounge a.k.a. The Most Supportive Community

As well as on-demand learning, you'll access all of these live trainings and support each month.

Plus an Online Forum ready for your questions at any time.

Schedule is subject to change.

Value £1,188+VAT

  • Pricing Q&A

  • Practice Management Q&A

  • Marketing Q&A

  • AML Accountability

  • Community Calls

  • Cash Flow Clinic

  • AI Update

  • Guest Experts

  • Startup Q&As

The Bookkeepers' Collective Includes

  • 🏛️ Foundations Collection

  • Bookkeepers' Foundations A six-hour CPD-Accredited self-study course covering the essentials to confidently get your bookkeeping practice up and running. £495
  • What Do Bookkeepers Do? A training session outlining the core responsibilities of a bookkeeper. £39
  • 12 Month and 90 Day Planning Workshops Get clear on your goals and map out your vision for the year ahead and an achievable plan for the next 90 days during this training. £98

  • 🌱 Growth Collection

  • Success Programme A proven framework tailored for bookkeepers who want to grow their practices. £2,000
  • How to Offboard a Client Successfully Learn how to disengage a client smoothly, ensuring the best outcomes for both parties. £49
  • Inside Jo's Practice Exclusive behind-the-scenes insights into Jo’s multi-six-figure bookkeeping practice. £49
  • Strategy Sprint A three-day sprint to beat overwhelm, get organised, and plan for the year ahead. £49

  • 💰 Pricing Collection

  • Professional Pricing Programme Everything you need to understand about pricing techniques, pricing psychology and how to price the value of your expertise into a Gold Standard Service that clients will be queuing up to pay for. £799
  • Secret Confidence Podcast Exclusive podcast content to boost your confidence, never sold before. Exclusive
  • Jo's Journey to 6 Figures An interview with Jo sharing her path to building a six-figure business. £49
  • Money Mindset Challenge Learn how to develop a winning money mindset, essential for pricing your services effectively. £49
  • Passive Income Training Discover the secrets to creating streams of passive income in your business. £147
  • Pricing Report A detailed report to guide your pricing decisions. £49
  • Find a Bookkeeper Directory Listing Get listed in our UK directory for bookkeepers. £104

  • 📢 Marketing Collection

  • Content Subscription Receive new social media templates, captions and blog posts every month. . £300
  • Personal Brand Brilliance Everything you need to build an influencer-level personal brand, attract clients, and sell to them at a higher fee. £1,245
  • Social Media for Business Learn how to grow your business with an effective social media strategy. £49
  • Chat GPT for Content Learn how to generate effective content using ChatGPT for your business. £49
  • Content Repurposing Masterclass Turn a blog into multiple social media posts, maximising your time and efforts. £49

  • 🛠️ Sales Collection

  • Selling Services Your step guide to selling bookkeeping services. From enquiry to onboarding. £499
  • How to Run a Discovery Call Master the art of running discovery calls that build trust and increase client win rates. £49
  • Jo’s Sales Process A step-by-step guide on how Jo successfully signs new clients. £49
  • Networking Skills Learn how to network effectively to generate leads for your business. £399

  • 🧠 Expert Collection

  • Essential Guest Expert Sessions Essential sessions for business and personal development with experts covering topics such as bookkeeping software, business tools, business growth, health, and more. £799

  • 🎓 The Success Lounge

  • 12 Months Membership in The Success Lounge Exclusive access to live sessions, expert Q&As, and an ongoing supportive community designed to keep you on track every month. £1,188
Total Value: £8,652

Live Sessions to Support You

As well as On-Demand Courses, you'll get access to our Exclusive Success Lounge Community with Approximately 14 hours of Live Sessions Every Month

Sessions pictured are representative. Schedule varies from month to month.

  • Success Lounge Live Support Sessions

FAQ

  • What is The Bookkeepers' Collective?

    The Bookkeepers' Collective is an all-inclusive training and support program designed for bookkeepers to build profitable businesses. It includes on-demand courses, live training, and a supportive community.

  • What does The Bookkeepers' Collective include?

    Membership includes access to courses such as Practice Foundations, the Success Programme, and more. You also get weekly live support and an online forum.

  • How is The Bookkeepers' Collective different from other training programmes?

    The Bookkeepers' Collective is built by bookkeepers for bookkeepers, offering tailored strategies and live support. Unlike generic business courses, we focus on the unique challenges of bookkeeping practices, providing practical, industry-specific guidance. Other than other memberships in the industry, we offer support of not just us, but also a community of ambassador with as many as 14 hours of live sessions in the average month.

  • What problems will this membership help me solve?

    The Bookkeepers' Collective provides comprehensive support for every stage of your bookkeeping practice, from startup challenges to advanced growth strategies. Whether you need help with pricing, marketing, or building a client base, our courses and community provide the knowledge and support to overcome these obstacles.

  • How will The Bookkeepers' Collective impact my business and personal life?

    By building a profitable and well-structured bookkeeping practice, you can achieve financial security and more time for yourself and your family. Many of our members have seen transformations in their income and confidence, which has positively impacted both their business and personal lives.

  • What support will I receive from Jo, Zoe, and the community?

    As a member, you'll get access to weekly live training, Q&A sessions, and an online forum for support. You’re not just buying a course; you're joining a community of experienced bookkeepers and business mentors who are committed to your success.

  • How quickly can I start seeing results after joining?

    Results vary, but many members experience changes within the first few weeks. By implementing strategies from our courses and using the support of our community, you can quickly improve your pricing, client management, and business operations.

  • Can I cancel my membership at any time?

    The membership requires a 12-month minimum subscription, after which you can choose to cancel at any time. Any loyalty discounts awarded after 12 months' membership will be lost on cancellation.

  • How long will I have access to the programmes in The Collective?

    You will have access for as long as you are a member. If you cancel your membership of The Collective, your course and community access will end immediately. You will keep access to any courses purchased prior to joining The Collective and any replays you have subscribed to.

Join The Bookkeepers' Collective for Just £199+VAT Today

Lock in all of these benefits at the introductory price.

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Your Mentors

Meet Jo

Jo Wood FICB PM.Dip MAAT

Jo is an award-winning bookkeeper and previously owned Jo Wood Virtual FD Ltd, a multi-six figure bookkeeping practice that she sold in August 2023. Jo is an influencer in the bookkeeping and accounting world, she represents the voice of bookkeepers on the Xero Partner Advisory Council and helps shape conversations about changes in the bookkeeping profession by speaking at industry events. Jo uses her experience of rapidly building a successful virtual business from home to educate and inspire other bookkeeping professionals.
Jo Wood

Meet Zoe

Zoe Whitman FCCA MICB MAAT

Zoe is passionate about helping women in business set ambitious financial targets so they can achieve their life goals. Zoe helps her clients set goals they are excited by, giving them renewed confidence and focus in life and business. As a qualified accountant, author, and mother, Zoe understands the balancing act of business and parenthood that you face every day. ​Zoe’s the author of "Know Your Numbers" and the bestselling "The Bookkeeper Rises." She regularly writes for industry press, speaks at accounting events and you can listen to Zoe every week on The Bookkeepers’ Podcast.

Join The Bookkeepers' Collective for Just £199+VAT Today

Lock in all of these benefits at this introductory price.

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Community Ambassadors

We are proud to be supported by an amazing group of bookkeepers and accountants in practice who keep our trainings and support sessions timely, relevant and current. You'll meet the ambassadors in many of The Success Lounge sessions.

  • Louise Ball is the owner of Eleven Accounts Services located in Stockport in Greater Manchester. With her small but dedicated team of three, she offers bookkeeping and virtual accounts services to a range of businesses.

  • Nicola Fallon is the owner of Virtual Accounts and Taxes Ltd, based in Worsley in Manchester. Virtual Accounts and Taxes is a fully digital accounting practice offering an end-to-end bookkeeping and tax compliance service.

  • Emma James is the owner of The Number Ninja, a fully virtual, Xero-only practice. Emma loves software and automation. This has allowed her to grow the practice without compromising on how, when and where she wants to work.

  • Karen Kennedy left her job in October 2020, mid pandemic, and set up Kennedy Accountancy. She loves to help small business owners in her local community run better businesses. Her rapidly growing firm is based in the Scottish Highlands.

  • Amelia McNamara is an Ireland based Accountant and Profit First Professional. Amelia’s business was set up to give her the space she needed to work around her family. She works as a business strategist and coach.

  • Kathryn Frimond owns Your Local Bookkeeper, a virtual practice in Surrey. Kathryn is working hard to improve the planet and help grow sustainable & environmentally conscious businesses. Kathryn also provides net zero training and advice.

  • Nadia Gibbs is a bookkeeping, payroll and accounts expert and founder of Birdsong Bookkeeping. She offers a full end to end service for a small business’s bookkeeping and accountancy needs.

  • Steph Merrill has a practice and industry background spanning over 20 years. Steph offers essential bookkeeping through to FD level support with focus on the day to day functions of the finance department rather than year end compliance work and tax.

  • Rebecca Williams is the owner of Eccounting Made Easy Limited, her services include business partnering, management accounts production, bookkeeping, tax and statutory compliance.

Before this, I just had a busy job

I had been in business for about 18 months when I joined the community. I had plenty of work keeping me busy in business but I very much had a busy job and was not running a scaleable business or making as much money as I felt I should for all the work I was putting in. Working with Jo and Zoe changed everything.

Laura

6FB Success Lounge

Join The Bookkeepers' Collective for Just £199+VAT Today

Minimum 12 Month Term

Lock in all of these benefits for one monthly investment.

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